Setup Your Instagram Profile
Profile Photo: It’s best practice to add your company logo as your profile picture. So, it becomes simple for people to quickly determine your brand.
Account Name: Use your account name as your business name, identical to your brand’s other social profiles.
Username: Username should be your business name. Also, note that your username will not keep any spaces.
Website: You’ll also add your website link or latest promotion link on the Instagram page.
Bio: Your bio is the place where you will get the attention of your users. In the bio section, you may describe your business and what your business offers to its customers.
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Get Benefit from Instagram Business Profile Options
When you use Instagram for business, you get access to different Instagram options that are not accessible to personal accounts. Whether you change a personal account or make a new start, don’t forget to take advantage of these business options.
Contact Info
Add your business email address, number, or address so your followers will connect with you quickly from your Instagram profile. When you include contact info in your profile, Instagram produces identical buttons like; call, Email, or Get Directions.
Category
The category seems below your name and offers people a glance at what you are doing.
Call-to-Action Buttons
Call to action button permits users to book an appointment, reservations, purchase tickets, and more, directly from your Instagram profile. To enable this feature, tap edit profile, then go to contact options, and then add an action button.
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Use Hashtags
Hashtags work as a search function for Instagram to get connected followers and brands. Use product-related hashtags, location-based hashtags, and branded hashtags to extend your posts reach.
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